The Prisma edge – Marketing automation by a talented team

 

You’ve heard of mission statements, vision statements, core values, pillars, positioning statements. Always with good intentions, they’re often used by corporations to articulate a philosophy to employees and customers alike. But descriptors like “mission statement” carry expectations of how the statement should...

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Multichannel marketing campaigns: Direct mail

 

Multichannel marketing campaigns are effective in reaching clients and improving sales when executed effectively. As an important marketing channel, direct mail has some distinct advantages in multichannel marketing campaigns. Below are some helpful tips on how to get the most out of your direct mail in a...

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Ask the experts at ASU Polytechnic

 

 

Wide-eyed, enthusiastic students piled in to Cooley Ballroom last week for the “Ask the Experts” event on the ASU Polytechnic campus in Mesa, Arizona. I manned the Prisma booth, along with our President Simon Beltran, interacting with many of the 150+ students in attendance.

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Coyotes to hold benefit game for Granite Mountain Hotshots families

We've been a proud partner of the Phoenix Coyotes for the past 5 years, printing game programs, schedules, stadium graphics, program flipbooks and more. Aside from print though, we get excited when they support our local community and enable us to as well. Please take a moment and read the Coyotes news release...

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Prisma employees donate to Granite Mountain Hotshot families

Following the tragedy on June 30th of the fallen Granite Mountain fire fighters, we installed a banner on our building to support the 19 brave men and their families. In addition, Prisma pledged to match all funds donated to support the Granite Mountain Hotshot families. With employee donations and matching...

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Employee spotlight: Natalie Ross

 

Tell us a bit about yourself. Where did you grow up?

“I was born and raised in Glendale, Arizona. When I got married my husband and I moved to Gilbert, Arizona.”

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Self-install window displays for IHOP & Applebee’s locations

For restaurants with multiple locations, outdoor window promotions can be a challenge. Poor installation by untrained employees creates a negative image, but it’s not cost effective to hire a professional installer in each market. Clients like IHOP and Applebee’s have come to rely on window perforation material...

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Game day delivery: Every minute counts

 

If you’ve attended a major sporting event in the Phoenix area, you might have paged through a program to review rosters, read the latest season averages, or check the injury report. Chances are that these materials were ordered via on demand printing, so the information is as current as humanly possible. Have...

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Using Pinterest for business

 

What is the first thing to come to mind when you hear the word Pinterest? Wedding ideas, latest trends and fashions, DIY (do it yourself) projects, and gourmet recipes may be a few common ones... but you probably didn’t think of analytics.

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