Graphic design


Tame your marketing budget

If there’s one thing the economy has taught us, it’s how to do more with less. As the 2000s came to an end, so did carefree spending and “the sky’s the limit” motto shared by so many companies. We were all suddenly grounded, and while finding the silver lining has been difficult for some, others have thrived after...

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Happy holidays

As the end of the year draws near and the holidays are upon us, Prisma Graphic wants to thank everyone who contributed to our success in 2010.

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Graphic design: Print vs. web

Many people think graphic design is the same across all mediums. Most professionals in our business, however, know that is not necessarily the case. While there are some similarities, there are many more differences when designing for commercial print versus the web.

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Graphic design resources

From time to time everyone needs a little inspiration. Graphic designers and commercial printing experts are no exception. Recently, Prisma spoke to a group of professional graphic design experts and asked where they go when they seek design inspiration.

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Business cards need not be boring

The most fundamental piece of your marketing collateral is business cards. Other than a representative from your company, your business card is the first impression you will make. What does your card say about your company? Does it highlight your company's personality? Or, does it leave an impression that's...

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Design best practices: Improve your designs

Design is everywhere. This is the topic on conversation for a new article at design informer. Since design is everywhere it is the job of the design to present that design in the best possible light. By sticking to the 5 "C"'s of design, Jad take you on a great tutorial to help make designers better designers by...

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The basics of InDesign's Control Palette for commercial printing

Commercial printing publishers, graphic designers and casual users alike have reason to celebrate Adobe's InDesign software for its customizability and robustness of functionality. Knowing how it differs from other commonly used web to print publishing software is essential to getting the full use out of this...

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Setting the mood: Choosing colors and shapes for your commercial printing project

While many successful interior decorators, therapists and artists know that different colors can have varied and profound effects on the moods of their observers, fewer people probably think about the different effects that certain shapes and patterns can have on the overall sense of the space they inhabit. Having a...

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