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Prisma Graphic is an industry leader in commercial printing because we know the value of every client. November 1, 2010 Prisma announced its acquisition World Marketing - Phoenix; expanded fulfillment and direct mail capabilities to better serve you - our clients. (Prisma Graphic Acquires World Marketing press release...

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Direct mail: Intelligent mail barcodes

The Intelligent Mail Barcode (IBM) is the next generation of USPS barcode technology. Barcodes have been used for years to sort and track letters and flats; the IBM is the future of direct mail campaign intelligence. This new Intelligent Mail Barcode provides end-to-end visibility by notifying marketers when mail...

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