Printing


The Power of Print and Digital Messages

Traditional Marketing vs Digital Marketing And How to Best Combine Them

Chances are, your business is already utilizing both traditional marketing and digital marketing. But which is better? Which one should you focus on and why?

Instead of choosing just one, we’ll show you how using both traditional and digital...

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5 Reasons Why Catalogs Are on the Rise

Catalogs & The Consumer:

~7 Minute Read

 

If your company hasn't ever considered incorporating catalogs into your omnichannel marketing efforts, it might be time to start. 85% of marketers understand the benefits, which is why they plan to maintain or increase their circulation. In our digitally-saturated world,...

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Prisma celebrates 15 years of growth & innovation

Bob Anderson and Rod Granberry

2015 marks our fifteenth year in business with our current ownership team, and we have a lot of things to celebrate. First, when the original owners transferred the business to Bob Anderson and Rod Granberry, the company was $1 million in revenue and supporting 26 employees. After 12...

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Roboto font not recommended for print use

Last week, members of the Prisma team encountered an issue with a font called Roboto that caused delays in the printing process. Roboto was created by Google and released with the Android Ice Cream Sandwich operating system. It is a sans serif font that is the default font on many Google applications, including...

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Web-to-print solutions: Is DokShop right for your business?

In 2001, Prisma created one of the most comprehensive web to print solutions in the commercial printing industry. Today, with over 200 storefronts and 40,000 worldwide users, this web-to-print marketing supply chain management system, DokShop, sets the standard. It is the perfect system if you are looking to save both...

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