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Go behind the scenes with US Airways

After its merger with American Airlines, US Airways became the largest airline in the world. The corporation serves 198 destinations around the world and supports a loyalty program with multiple levels of membership and privileges. Following the merger, US Airways asked Prisma to assist with refreshing its vast...

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Consumer packaging needs promote technological acquisitions

Cutting-edge machinery increases efficiencies 

PHOENIX, Ariz. – May 27, 2014 – Today, corporations like Walmart are asking brands to reduce packaging sizes by significant percentages to increase space on shelves. Stricter financial targets, combined with consumer demands for speedy delivery, place yet more pressure...

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Director of Technology nominated for Phoenix Business Journal award

Prisma is proud to announce that we have nominated Lisa Hunter, our Director of Technology, for Phoenix Business Journal’s 40 Under 40 awards. The 40 Under 40 awards celebrate 40 individuals under the age of 40 who push the Phoenix business community forward with their achievements and innovation.

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Prisma is your USPS resource

We’ve gotten a few questions recently about some of the finer details of postal regulations. Since we navigate the rules and regulations of the USPS every day at Prisma, we have the answers for you. With over 2 million items processed each month, we know mail. Our USPS fact sheet is fully updated for 2014 and...

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Google Analytics alters key terms

You may have recently logged into Google Analytics and noticed something different. Where it used to say things like “visits” and “unique visitors,” now there are “sessions” and “users.”

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Doing what we can when tragedy hits home

With great sadness, we acknowledge the tragic loss of John Hobbs, a 21-year veteran of the Phoenix Police Department who was shot and killed this week while serving his community. Our thoughts are with the Hobbs family and the entire Phoenix Police Department, as well as with Detective Albert "A.J." Casados, who...

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Insights and trends for B2B marketing in 2014

 

Prisma Director of Strategy and Communications Sandy Mattson introduces the BMA panel.

In January, the Business Marketing Association of Arizona gathered marketers together to ask the question: What will business-to-business marketing look like in 2014? A panel of experts at the Prisma-sponsored event discussed...

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Prisma CEO Bob Anderson discusses sustainability in printing with InBusiness magazine

In December, Prisma CEO Bob Anderson gave his thoughts on the impact of "green" practices on business growth to InBusiness magazine. Read page 12 of the magazine to learn how Prisma has reduced electricity use in the office, consumed less gasoline on deliveries, and implemented a company-wide recycling program.

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Roboto font not recommended for print use

Last week, members of the Prisma team encountered an issue with a font called Roboto that caused delays in the printing process. Roboto was created by Google and released with the Android Ice Cream Sandwich operating system. It is a sans serif font that is the default font on many Google applications, including...

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